ÌÇÐÄÆƽâ°æ

Usage of social media or video networks for any purpose worldwide in 2026, by platform

© ÌÇÐÄÆƽâ°æ 2026
Download
Show detailed source information?
Register for free
Already a member?
Log in
Sources

Release date

June 2026

Region

Worldwide

Survey time period

January to February 2026

Supplementary notes

Original question: "Which, if any, of the following have you used in the last week for any purpose?"

According to the source, 2023 data was based on 46 markets, 2024 data was based on 47 markets, 2025 data was based on 48 markets, and 2026 data was from a repoll conducted in March 2026 with 1,000 respondents per market. 

Citation formats

Usage of social media for any purpose worldwide 2026, by platform

Published by Thuy D., Jun 25, 2026

According to a survey conducted in early 2026, Facebook and YouTube are social media platforms that are most often used among the respondents. While most of the social media platforms saw an increase in usage throughout the years, X (formerly Twitter) usage declined in 2026, with ** percent of respondents using X, compared to ** percent in 2025.

Log in or register to access precise data.
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 99 users
Talk to sales for pricing
Contact us
  • Free + Premium Statistics
  • Reports
  • Market ÌÇÐÄÆƽâ°æ

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts

Other statistics that may interest you

The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you Statistics on

About the industry

10

About the region

10

Selected statistics

10

Other regions

10

Related statistics

6

Further Content: You might find this interesting as well

Topics

Social networks usage in SpainSocial mediaSocial media usage in the UKSocial media usage in Western Europe
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 99 users
Talk to sales for pricing
Contact us
  • Free + Premium Statistics
  • Reports
  • Market ÌÇÐÄÆƽâ°æ

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.