During a 2024 survey carried out in the United Kingdom (UK), ** percent of responding consumers stated that high-quality products positively impacted their brand loyalty. Approximately * said the same about brands that stayed out of politics.
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SAP Emarsys. (September 29, 2024). Leading brand loyalty drivers among consumers in the United Kingdom (UK) as of June 2024 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 20, 2026, from /statistics/792736/customer-loyalty-drivers-great-britain/
SAP Emarsys. "Leading brand loyalty drivers among consumers in the United Kingdom (UK) as of June 2024." Chart. September 29, 2024. ÌÇÐÄÆÆ½â°æ. Accessed July 20, 2026. /statistics/792736/customer-loyalty-drivers-great-britain/
SAP Emarsys. (2024). Leading brand loyalty drivers among consumers in the United Kingdom (UK) as of June 2024. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 20, 2026. /statistics/792736/customer-loyalty-drivers-great-britain/
SAP Emarsys. "Leading Brand Loyalty Drivers among Consumers in The United Kingdom (Uk) as of June 2024." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 29 Sep 2024, /statistics/792736/customer-loyalty-drivers-great-britain/
SAP Emarsys, Leading brand loyalty drivers among consumers in the United Kingdom (UK) as of June 2024 ÌÇÐÄÆÆ½â°æ, /statistics/792736/customer-loyalty-drivers-great-britain/ (last visited July 20, 2026)
Leading brand loyalty drivers among consumers in the United Kingdom (UK) as of June 2024 [Graph], SAP Emarsys, September 29, 2024. [Online]. Available: /statistics/792736/customer-loyalty-drivers-great-britain/