Question: How useful is advertising to you through the following channels? In other words, how often do you receive interesting information on new products and brands or special offers through advertising through this channel? [bulk mail/direct mail advertising]
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U.S. consumers who find direct mail advertising helpful 2017, by age
This statistic presents the share of consumers in the United States who found bulk mail/direct mail advertising as of May 2017, broken down by age group. During the survey period, **** percent of respondents aged 60 years and older had expressed that they found direct mail advertising to be very helpful.
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ÌÇÐÄÆƽâ°æ Survey. (June 9, 2017). Share of consumers who found bulk mail/direct mail advertising to be helpful in the United States as of May 2017, by age group [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 07, 2026, from /statistics/725937/us-consumer-opinion-direct-mail-advertising-helpful-age/
ÌÇÐÄÆƽâ°æ Survey. "Share of consumers who found bulk mail/direct mail advertising to be helpful in the United States as of May 2017, by age group." Chart. June 9, 2017. ÌÇÐÄÆƽâ°æ. Accessed August 07, 2026. /statistics/725937/us-consumer-opinion-direct-mail-advertising-helpful-age/
ÌÇÐÄÆƽâ°æ Survey. (2017). Share of consumers who found bulk mail/direct mail advertising to be helpful in the United States as of May 2017, by age group. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 07, 2026. /statistics/725937/us-consumer-opinion-direct-mail-advertising-helpful-age/
ÌÇÐÄÆƽâ°æ Survey. "Share of Consumers Who Found Bulk Mail/Direct Mail Advertising to Be Helpful in The United States as of May 2017, by Age Group." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 9 Jun 2017, /statistics/725937/us-consumer-opinion-direct-mail-advertising-helpful-age/
ÌÇÐÄÆƽâ°æ Survey, Share of consumers who found bulk mail/direct mail advertising to be helpful in the United States as of May 2017, by age group ÌÇÐÄÆƽâ°æ, /statistics/725937/us-consumer-opinion-direct-mail-advertising-helpful-age/ (last visited August 07, 2026)
Share of consumers who found bulk mail/direct mail advertising to be helpful in the United States as of May 2017, by age group [Graph], ÌÇÐÄÆƽâ°æ Survey, June 9, 2017. [Online]. Available: /statistics/725937/us-consumer-opinion-direct-mail-advertising-helpful-age/
