The direct mail advertising expenditure in Japan amounted to around billion Japanese yen in 2024. The source pointed out that ad expenses via direct mail increased year-on-year partly due to the rise in remote work amid the coronavirus (COVID-19) pandemic, though the figures have decreased in recent years.
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Dentsu. (February 27, 2025). Direct mail advertising expenditure in Japan from 2015 to 2024 (in billion Japanese yen) [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 24, 2026, from /statistics/1275083/japan-direct-mail-advertising-expenditure/
Dentsu. "Direct mail advertising expenditure in Japan from 2015 to 2024 (in billion Japanese yen)." Chart. February 27, 2025. ÌÇÐÄÆÆ½â°æ. Accessed July 24, 2026. /statistics/1275083/japan-direct-mail-advertising-expenditure/
Dentsu. (2025). Direct mail advertising expenditure in Japan from 2015 to 2024 (in billion Japanese yen). ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 24, 2026. /statistics/1275083/japan-direct-mail-advertising-expenditure/
Dentsu. "Direct Mail Advertising Expenditure in Japan from 2015 to 2024 (in Billion Japanese Yen)." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 27 Feb 2025, /statistics/1275083/japan-direct-mail-advertising-expenditure/
Dentsu, Direct mail advertising expenditure in Japan from 2015 to 2024 (in billion Japanese yen) ÌÇÐÄÆÆ½â°æ, /statistics/1275083/japan-direct-mail-advertising-expenditure/ (last visited July 24, 2026)
Direct mail advertising expenditure in Japan from 2015 to 2024 (in billion Japanese yen) [Graph], Dentsu, February 27, 2025. [Online]. Available: /statistics/1275083/japan-direct-mail-advertising-expenditure/