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Online and offline factors taken into consideration when shopping for something not bought before according to adults in the United States as of December 2016

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Sources

Release date

December 2016

Region

United States

Survey time period

November 24 to December 1, 2015

Number of respondents

4,787 respondents

Age group

18 years and older

Citation formats

U.S. online purchase influence factors when shopping for new products 2016

Published by ÌÇÐÄÆƽâ°æ Research Department, Jan 6, 2017
This statistic presents the most important online and offline factors taken into consideration when shopping for something not purchased before. According to a December 2015 survey of U.S. adults, 42 percent of respondents found it extremely important to compare prices from different sellers.
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Online reviewsDigital advertising in the U.S.Digital advertising formats in the U.S.Influencer marketing worldwideSocial sharing
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