A survey between October 2018 and December 2019 found that 37.3 percent of Canadians felt that online reviews had a major influenced on their shopping decisions. However, approximately 31 percent of survey respondents disagreed that online reviews played a major role in their shopping decisions.
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Vividata. (September 18, 2020). Share of Canadians who say that online reviews have a major influence on their purchasing decisions as of December 2019 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 20, 2026, from /statistics/444397/review-online-influence-canada/
Vividata. "Share of Canadians who say that online reviews have a major influence on their purchasing decisions as of December 2019." Chart. September 18, 2020. ÌÇÐÄÆƽâ°æ. Accessed July 20, 2026. /statistics/444397/review-online-influence-canada/
Vividata. (2020). Share of Canadians who say that online reviews have a major influence on their purchasing decisions as of December 2019. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 20, 2026. /statistics/444397/review-online-influence-canada/
Vividata. "Share of Canadians Who Say That Online Reviews Have a Major Influence on Their Purchasing Decisions as of December 2019." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 18 Sep 2020, /statistics/444397/review-online-influence-canada/
Vividata, Share of Canadians who say that online reviews have a major influence on their purchasing decisions as of December 2019 ÌÇÐÄÆƽâ°æ, /statistics/444397/review-online-influence-canada/ (last visited July 20, 2026)
Share of Canadians who say that online reviews have a major influence on their purchasing decisions as of December 2019 [Graph], Vividata, September 18, 2020. [Online]. Available: /statistics/444397/review-online-influence-canada/
