| Characteristic | Share of respondents |
|---|---|
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
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Sources
Release date
November 2015
Region
North America
Survey time period
July and August 2015
Number of respondents
404 nonprofit marketers of of which 307 using content marketing
Special properties
among nonprofit marketers
Method of interview
Email survey
Supplementary notes
This question was phrased by the source as follows: "How effective are the following tactics that you use?"
Percentages shown represent marketers who rated each tactic a 4 or 5 on a 5-point scale where 5 = 鈥淰ery Effective鈥 and 1 = 鈥淣ot at all Effective.鈥
Tactics shown are the ones that more than 50% nonprofit marketers said are effective.
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