| Characteristic | Share of respondents |
|---|---|
| Use of background experience | 48% |
| Interaction | 47% |
| Event planning | 45% |
| Work with friends/family | 40% |
| Board/committee | 40% |
| Working booths | 32% |
| Administrative work | 26% |
| Advocacy efforts | 24% |
| I'm not picky | 20% |
| Social media | 19% |
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Region
United States
Survey time period
2012
Number of respondents
Various samples
Age group
20-35 years
Supplementary notes
Three different survey methodologies were used for the purpose of this study:
Online survey of millennials - Date of survey: January 1, 2012 to January 31, 2012. Sample size: 6,552. Age group: 20 to 35.
Focus groups of millennials - Date of focus groups: February 23,2012 to March 28, 2012. Number of focus groups: 3. Sample size: 27. Age group: 20 to 35.
Online survey of nonprofit professionals - Date of survey: February 15, 2012 to April 3, 2012. Sample size: 89. Age group: 18 and older.
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