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How much is the approximate return you get back for every pound spent on e-mail marketing?

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Sources

Release date

February 2014

Region

United Kingdom

Survey time period

October, November and December 2013

Number of respondents

128 respondents

Special properties

marketers

Method of interview

Online survey

Citation formats

B2B and B2C e-mail marketing return on investment (ROI) in the UK 2013

Published by ÌÇÐÄÆƽâ°æ Research Department, Feb 4, 2014
This statistic displays B2B and B2C e-mail marketing return on investment in the United Kingdom in 2013. In 2012, ** percent of B2B marketers reported an ROI of British pounds. ROI was more evenly distributed in B2C marketing.
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* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
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Starter Account

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$199 USD
per month, billed annually 1
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  • Premium Statistics

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For teams of up to 99 users
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