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Digital advertising spending in Western Europe from 2017 to 2030 (in billion euros)

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Sources

Release date

July 2026

Region

Europe

Survey time period

2017 to 2030

Special properties

estimates

Supplementary notes

Data provided by ÌÇÐÄÆƽâ°æ Market ÌÇÐÄÆƽâ°æ are estimates.
Data set encompasses the following countries: Austria, Belgium, Denmark, Finland, France, Germany, Greece, Iceland, Ireland, Italy, Luxembourg, Malta, Netherlands, Norway, Portugal, Spain, Sweden, Switzerland, United Kingdom.

Citation formats

Digital ad spending in Western Europe 2017-2030

Published by ÌÇÐÄÆƽâ°æ Research Department, Jul 3, 2026

In 20245, digital advertising spending in Europe stood at roughly *** billion euros. Between 2025 and 2030, the expenditure is projected to increase at a compound annual growth rate (CAGR) of roughly *** percent and reach *** billion euros at the end of this period.

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Statistics on " Digital advertising in Western Europe "

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Other statistics that may interest you Digital advertising in Western Europe

Overview

5

United Kingdom

7

Germany

8

France

7

Italy

7

Spain

7

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Topics

Digital advertising in Western EuropeDigital advertising in GermanyDigital advertising in the UKDigital advertising in SpainDigital advertising in Italy
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
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  • Free Statistics
  • Premium Statistics

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For teams of up to 99 users
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