The share of digital advertising spending in Spain has been rising over the past years. It represented ** percent of ad spending in Spain in 2017 and increased to ** percent by 2024. The share of digital ad spending surpassed that of traditional advertising for the first time in 2021.
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ÌÇÐÄÆÆ½â°æ. (October 31, 2024). Share of digital in advertising spending in Spain from 2017 to 2029 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 24, 2026, from /statistics/451192/digital-share-of-ad-spend-in-spain-forecast/
ÌÇÐÄÆÆ½â°æ. "Share of digital in advertising spending in Spain from 2017 to 2029." Chart. October 31, 2024. ÌÇÐÄÆÆ½â°æ. Accessed July 24, 2026. /statistics/451192/digital-share-of-ad-spend-in-spain-forecast/
ÌÇÐÄÆÆ½â°æ. (2024). Share of digital in advertising spending in Spain from 2017 to 2029. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 24, 2026. /statistics/451192/digital-share-of-ad-spend-in-spain-forecast/
ÌÇÐÄÆÆ½â°æ. "Share of Digital in Advertising Spending in Spain from 2017 to 2029." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 31 Oct 2024, /statistics/451192/digital-share-of-ad-spend-in-spain-forecast/
ÌÇÐÄÆÆ½â°æ, Share of digital in advertising spending in Spain from 2017 to 2029 ÌÇÐÄÆÆ½â°æ, /statistics/451192/digital-share-of-ad-spend-in-spain-forecast/ (last visited July 24, 2026)
Share of digital in advertising spending in Spain from 2017 to 2029 [Graph], ÌÇÐÄÆÆ½â°æ, October 31, 2024. [Online]. Available: /statistics/451192/digital-share-of-ad-spend-in-spain-forecast/