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Consumers' reasons to remain loyal to retailers after buying from them during the holiday season in 2025

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Sources

Release date

October 2025

Region

Worldwide, Australia, Canada, France, Germany, Italy, Japan, Spain, United Kingdom, United States

Survey time period

August and September, 2025

Number of respondents

18,000 consumers*

Method of interview

Online survey

Supplementary notes

*Consumers were from Australia, Canada, France, Germany, Italy, Japan, Spain, the United Kingdom, and the United States.

This question was phrased by the source as follows: "Thinking about which retailers you spend your money on during the holiday season‚ how can they retain your loyalty? Select top three".

Three answers were possible.

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Reasons to remain loyal to retailers after purchases during the holiday season 2025

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