In the United States, almost **** of consumers intended to start their holiday shopping in October or November 2025. Over ** percent planned to begin shopping for the holidays during Black Friday and Cyber Monday, while only * percent intended to do it the week before Christmas.
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Experian. (September 16, 2025). Date when consumers intended to start their holiday shopping in the United States in 2025 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 05, 2026, from /statistics/1626056/start-of-holiday-shopping-by-month-united-states/
Experian. "Date when consumers intended to start their holiday shopping in the United States in 2025." Chart. September 16, 2025. ÌÇÐÄÆÆ½â°æ. Accessed August 05, 2026. /statistics/1626056/start-of-holiday-shopping-by-month-united-states/
Experian. (2025). Date when consumers intended to start their holiday shopping in the United States in 2025. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 05, 2026. /statistics/1626056/start-of-holiday-shopping-by-month-united-states/
Experian. "Date When Consumers Intended to Start Their Holiday Shopping in The United States in 2025." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 16 Sep 2025, /statistics/1626056/start-of-holiday-shopping-by-month-united-states/
Experian, Date when consumers intended to start their holiday shopping in the United States in 2025 ÌÇÐÄÆÆ½â°æ, /statistics/1626056/start-of-holiday-shopping-by-month-united-states/ (last visited August 05, 2026)
Date when consumers intended to start their holiday shopping in the United States in 2025 [Graph], Experian, September 16, 2025. [Online]. Available: /statistics/1626056/start-of-holiday-shopping-by-month-united-states/