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Date when consumers expect the best deals during the holidays in the United States in 2025

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Source

In cooperation with
Release date

August 2025

Region

United States

Survey time period

July 25 to 31, 2025

Number of respondents

1,513 consumers

Supplementary notes

This question was phrased by the source as follows: "When do you think the best deals are offered?"

Citation formats

Date when consumers expect the best deals during the holidays in the U.S. 2025

Published by
F. Watty,
Nov 21, 2025

According to the study Holiday Shopping Report Summer 2025, ** was perceived as the event with the best discounts by ** percent of consumers in the United States in 2025. This represents an increase of * percentage points regarding the previous year. ** was seen as the mega sales event with the best offers by ** percent of consumers in 2025.

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