Excludes respondents who do not partake in holiday shopping
Supplementary notes
This question was phrased by the source as follows: "How much do you typically spend on the following categories as part of your holiday shopping purchases?"Â
Citation formats
U.S. consumers: planned spending on holiday gifts 2025, by category
On average, consumers in the United States planned to spend about ***U.S. dollars on gift cards and certificates during the 2025 holiday season, making it the product category gift shoppers spend the most on. Expected spending for apparel amounted to *** U.S. dollars per person.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
KPMG US. (October 8, 2025). How much consumers in the United States planned to spend during the 2025 holiday season, by product category (in U.S. dollars) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 30, 2026, from /statistics/1424322/planned-holiday-shopping-purchases-us-consumers-by-category/
KPMG US. "How much consumers in the United States planned to spend during the 2025 holiday season, by product category (in U.S. dollars)." Chart. October 8, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 30, 2026. /statistics/1424322/planned-holiday-shopping-purchases-us-consumers-by-category/
KPMG US. (2025). How much consumers in the United States planned to spend during the 2025 holiday season, by product category (in U.S. dollars). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 30, 2026. /statistics/1424322/planned-holiday-shopping-purchases-us-consumers-by-category/
KPMG US. "How Much Consumers in The United States Planned to Spend during The 2025 Holiday Season, by Product Category (in U.S. Dollars)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 8 Oct 2025, /statistics/1424322/planned-holiday-shopping-purchases-us-consumers-by-category/
KPMG US, How much consumers in the United States planned to spend during the 2025 holiday season, by product category (in U.S. dollars) ÌÇÐÄÆƽâ°æ, /statistics/1424322/planned-holiday-shopping-purchases-us-consumers-by-category/ (last visited July 30, 2026)
How much consumers in the United States planned to spend during the 2025 holiday season, by product category (in U.S. dollars) [Graph], KPMG US, October 8, 2025. [Online]. Available: /statistics/1424322/planned-holiday-shopping-purchases-us-consumers-by-category/
