In the financial year 2024, Amazon India earned nearly ** billion Indian rupees in advertising revenue, followed closely by Flipkart. Both e-commerce giants saw a significant increase in their respective advertising revenues in India that year. This reflected the growing popularity of e-commerce platforms, or retail media, in Indian advertising.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
BestMediaInfo. (November 10, 2024). Ad revenue of leading e-commerce platforms in India in fiscal years 2023 and 2024 (in billion Indian rupees) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 26, 2026, from /statistics/1612253/india-ad-revenue-of-e-commerce-leaders/
BestMediaInfo. "Ad revenue of leading e-commerce platforms in India in fiscal years 2023 and 2024 (in billion Indian rupees)." Chart. November 10, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 26, 2026. /statistics/1612253/india-ad-revenue-of-e-commerce-leaders/
BestMediaInfo. (2024). Ad revenue of leading e-commerce platforms in India in fiscal years 2023 and 2024 (in billion Indian rupees). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 26, 2026. /statistics/1612253/india-ad-revenue-of-e-commerce-leaders/
BestMediaInfo. "Ad Revenue of Leading E-commerce Platforms in India in Fiscal Years 2023 and 2024 (in Billion Indian Rupees)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 10 Nov 2024, /statistics/1612253/india-ad-revenue-of-e-commerce-leaders/
BestMediaInfo, Ad revenue of leading e-commerce platforms in India in fiscal years 2023 and 2024 (in billion Indian rupees) ÌÇÐÄÆƽâ°æ, /statistics/1612253/india-ad-revenue-of-e-commerce-leaders/ (last visited July 26, 2026)
Ad revenue of leading e-commerce platforms in India in fiscal years 2023 and 2024 (in billion Indian rupees) [Graph], BestMediaInfo, November 10, 2024. [Online]. Available: /statistics/1612253/india-ad-revenue-of-e-commerce-leaders/
