ÌÇÐÄÆƽâ°æ

Out-of-home (OOH) ad spending by organized retail sector in India from 2021 to 2025 (in billion Indian rupees)

© ÌÇÐÄÆƽâ°æ 2026
Download
Show detailed source information?
Register for free
Already a member?
Log in
Sources

Release date

February 2026

Region

India

Survey time period

2021 to 2025

Supplementary notes

Values have been rounded for clarity.

Previous reports have been accessed for historical data.

Citation formats

Organized retail sector OOH ad spend India 2021-2025

Published by ÌÇÐÄÆƽâ°æ Research Department, Apr 29, 2026

In 2025, the retail industry's contribution to out-of-home (OOH) advertising in India reached nearly *** billion Indian rupees. Organized retail ad spending has steadily increased over the years. OOH advertising, which includes billboards, posters, and flyers, remains a popular strategy within retail advertising in India.

Log in or register to access precise data.
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 99 users
Talk to sales for pricing
Contact us
  • Free + Premium Statistics
  • Reports
  • Market ÌÇÐÄÆƽâ°æ

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts

Statistics on " Retail advertising and marketing in India "

The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you Retail advertising and marketing in India

Global overview

5

Indian context

6

Digital platforms

5

Festive season

4

Traditional channels

5

Further Content: You might find this interesting as well

Topics

Retail advertising and marketing in IndiaDigital retail media advertising worldwideDigital advertising in IndiaDigital marketing in IndiaE-commerce in India
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 99 users
Talk to sales for pricing
Contact us
  • Free + Premium Statistics
  • Reports
  • Market ÌÇÐÄÆƽâ°æ

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.