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Revenue of selected retail media platforms worldwide in 2024 (in million U.S. dollars)

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Sources

Release date

July 2025

Region

Worldwide

Survey time period

2024

Supplementary notes

* Annualized advertising revenue run-rate as of Q1 2025. 
** Figure converted from EUR to USD using Dec 31, 2024 exchange rates.
*** Figure converted from GBP to USD using Dec 31, 2024 exchange rates.

Citation formats

Revenue of retail media platforms worldwide 2024

Published by ÌÇÐÄÆƽâ°æ Research Department, Jul 29, 2025

In 2024, Walmart generated *** billion U.S. dollars with its retail media platform Walmart Connect. European fashion and beauty retailer Zalando generated *** million dollars with its advertising business in the same year.

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Statistics on " Digital retail media advertising in the United States "

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Other statistics that may interest you Digital retail media advertising in the United States

Overview

8

Key players

6

Marketer insights

8

Consumer insights

5

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Topics

Digital retail media advertising worldwideMercado LibreAmazon advertising in the U.S.Digital retail media advertising in the United StatesAlibaba Group
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