In the third quarter of 2024, one in Amazon Prime Video users in Europe, Middle East, and Africa (EMEA) opted for the service's ad-supported streaming option, down from ** percent in the previous quarter. In the United States and Canada, the share of subscribers choosing the ad-supported tier rose from ** percent to ** percent in the same period.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
BB Media. (January 5, 2025). Share of Amazon Prime Video subscribers choosing ad-supported streaming tier worldwide from 1st quarter to 3rd quarter 2024, by region [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 15, 2026, from /statistics/1559608/amazon-prime-video-users-ad-supported-streaming-options-by-region/
BB Media. "Share of Amazon Prime Video subscribers choosing ad-supported streaming tier worldwide from 1st quarter to 3rd quarter 2024, by region." Chart. January 5, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 15, 2026. /statistics/1559608/amazon-prime-video-users-ad-supported-streaming-options-by-region/
BB Media. (2025). Share of Amazon Prime Video subscribers choosing ad-supported streaming tier worldwide from 1st quarter to 3rd quarter 2024, by region. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 15, 2026. /statistics/1559608/amazon-prime-video-users-ad-supported-streaming-options-by-region/
BB Media. "Share of Amazon Prime Video Subscribers Choosing Ad-supported Streaming Tier Worldwide from 1st Quarter to 3rd Quarter 2024, by Region." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 5 Jan 2025, /statistics/1559608/amazon-prime-video-users-ad-supported-streaming-options-by-region/
BB Media, Share of Amazon Prime Video subscribers choosing ad-supported streaming tier worldwide from 1st quarter to 3rd quarter 2024, by region ÌÇÐÄÆƽâ°æ, /statistics/1559608/amazon-prime-video-users-ad-supported-streaming-options-by-region/ (last visited July 15, 2026)
Share of Amazon Prime Video subscribers choosing ad-supported streaming tier worldwide from 1st quarter to 3rd quarter 2024, by region [Graph], BB Media, January 5, 2025. [Online]. Available: /statistics/1559608/amazon-prime-video-users-ad-supported-streaming-options-by-region/
