ÌÇÐÄÆƽâ°æ

Reasons for investing in connected TV (CTV) advertising in Europe as of August 2023, by subregion

© ÌÇÐÄÆƽâ°æ 2026
Download
Show detailed source information?
Register for free
Already a member?
Log in
Sources

Release date

February 2024

Region

Europe

Survey time period

June to August 2023

Number of respondents

>420

Special properties

among advertising and publishing managers from 29 European markets

Citation formats

Reasons for investing in CTV advertising in Europe 2023

Published by ÌÇÐÄÆƽâ°æ Research Department, Oct 27, 2024

During a survey carried out among advertising managers from Europe, ** percent of respondents from Western Europe stated that they invested in connected TV (CTV) advertising to raise brand awareness. The same was true was ** percent of advertisers from Northern Europe.

Log in or register to access precise data.
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 99 users
Talk to sales for pricing
Contact us
  • Free + Premium Statistics
  • Reports
  • Market ÌÇÐÄÆƽâ°æ

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts

Statistics on " Digital video advertising and marketing in Europe "

The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you Digital video advertising and marketing in Europe

Overview

8

United Kingdom

8

Germany

7

France

8

Italy

6

Spain

6

Further Content: You might find this interesting as well

Topics

Digital video advertising and marketing in EuropeMobile advertising and marketing in EuropeDigital advertising in EuropeOnline political advertising in EuropeDigital advertising in CEE
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 99 users
Talk to sales for pricing
Contact us
  • Free + Premium Statistics
  • Reports
  • Market ÌÇÐÄÆƽâ°æ

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.