As of September 2023, according to a survey among European marketers, ** percent of French professionals from agencies were planning on investing more budget into streaming platforms from their Online video budgets. Another ** percent of French advertisers were planning on allocating more money into AVOD, SVOD, FAST, and hybrid streaming platforms using their TV budgets.
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AudienceXpress. (November 23, 2023). Expected budget allocations for streaming platforms according to marketing professionals from agencies and advertisers in France as of September 2023 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 28, 2026, from /statistics/1323534/marketing-allocations-streaming-platforms-france/
AudienceXpress. "Expected budget allocations for streaming platforms according to marketing professionals from agencies and advertisers in France as of September 2023." Chart. November 23, 2023. ÌÇÐÄÆÆ½â°æ. Accessed July 28, 2026. /statistics/1323534/marketing-allocations-streaming-platforms-france/
AudienceXpress. (2023). Expected budget allocations for streaming platforms according to marketing professionals from agencies and advertisers in France as of September 2023. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 28, 2026. /statistics/1323534/marketing-allocations-streaming-platforms-france/
AudienceXpress. "Expected Budget Allocations for Streaming Platforms According to Marketing Professionals from Agencies and Advertisers in France as of September 2023." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 23 Nov 2023, /statistics/1323534/marketing-allocations-streaming-platforms-france/
AudienceXpress, Expected budget allocations for streaming platforms according to marketing professionals from agencies and advertisers in France as of September 2023 ÌÇÐÄÆÆ½â°æ, /statistics/1323534/marketing-allocations-streaming-platforms-france/ (last visited July 28, 2026)
Expected budget allocations for streaming platforms according to marketing professionals from agencies and advertisers in France as of September 2023 [Graph], AudienceXpress, November 23, 2023. [Online]. Available: /statistics/1323534/marketing-allocations-streaming-platforms-france/