| Characteristic | Share of respondents |
|---|---|
| - | - |
| - | - |
| - | - |
| - | - |
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Source
Source
Release date
May 2024
More information
Region
China
Survey time period
as of April 2024
Number of respondents
15,605 WeChat Channels users
Method of interview
Online survey
Supplementary notes
The question was phrased by the source as follows: "Which categories will you continue to purchase on WeChat Channels in the future? (Multiple answers allowed)"
According to the source, the repurchase rate refers to the proportion of people who have purchased a particular product and will repurchase it in the future.
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