According to the original source, the influence index is based on the following metrics: the number of posts published by an official account and the performance of the published content (including the total views, likes, and reposts, as well as the reach of its trending content).
For millions of Chinese users, WeChat is more than a messaging app. It is a multi-purpose social media offering the latest news and useful information. Many TV stations, radios, newspapers, and online news outlets have created a WeChat official account, similar to a Facebook brand page, to publish their content. In December 2024, Shanghai TV had the most influential official account on WeChat — News Channel (stvxwf). Based on the total number of posts, the overall content performance, and the impact of its trending posts, News Channel scored * points in the influence index on WeChat. News commenter Zhanhao claimed the second place, with around 1000 points.
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Newrank. (January 1, 2025). Leading official accounts on WeChat in December 2024, based on influence index [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 19, 2026, from /statistics/1288136/wechat-most-influential-official-accounts/
Newrank. "Leading official accounts on WeChat in December 2024, based on influence index." Chart. January 1, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 19, 2026. /statistics/1288136/wechat-most-influential-official-accounts/
Newrank. (2025). Leading official accounts on WeChat in December 2024, based on influence index. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 19, 2026. /statistics/1288136/wechat-most-influential-official-accounts/
Newrank. "Leading Official Accounts on Wechat in December 2024, Based on Influence Index." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 1 Jan 2025, /statistics/1288136/wechat-most-influential-official-accounts/
Newrank, Leading official accounts on WeChat in December 2024, based on influence index ÌÇÐÄÆƽâ°æ, /statistics/1288136/wechat-most-influential-official-accounts/ (last visited July 19, 2026)
Leading official accounts on WeChat in December 2024, based on influence index [Graph], Newrank, January 1, 2025. [Online]. Available: /statistics/1288136/wechat-most-influential-official-accounts/
