| Characteristic | 1 (very low level) | 2 | 3 (average level) | 4 | 5 (very high level) |
|---|---|---|---|---|---|
| - | - | - | - | - | - |
| - | - | - | - | - | - |
| - | - | - | - | - | - |
| - | - | - | - | - | - |
| - | - | - | - | - | - |
| - | - | - | - | - | - |
| - | - | - | - | - | - |
| - | - | - | - | - | - |
| - | - | - | - | - | - |
| - | - | - | - | - | - |
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Source
Release date
July 2023
Region
Europe
Survey time period
May and June 2023
Number of respondents
>2,200
Special properties
among marketing technology professionals
Supplementary notes
Survey question: "What level of Martech maturity is your company currently at?"
Samples:
Austria: n=154,
Belgium: n=144,
Denmark: n=143,
Finland: n=150,
France: n=219,
Germany: n=231,
The Netherlands: n=216,
Norway: n=155,
Sweden: n=400,
United Kingdom: n=251.
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