A *** percent conversion rate was observed in the e-commerce websites analyzed running user-generated content (UGC) technology in 2022. Additionally, once visitors scrolled to a point where they encountered UGC, their likelihood of conversion increased by an average of *** percent. Although UGC influenced conversion, the real impact was notable when visitors actively engaged with the content. During that year, users who interacted with UGC experienced a percent increase in conversion.
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PowerReviews. (March 28, 2023). User-generated content (UGC) impacts on conversion rates worldwide in 2022 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 16, 2026, from /statistics/1388280/ugc-impacts-conversion-rates/
PowerReviews. "User-generated content (UGC) impacts on conversion rates worldwide in 2022." Chart. March 28, 2023. ÌÇÐÄÆÆ½â°æ. Accessed July 16, 2026. /statistics/1388280/ugc-impacts-conversion-rates/
PowerReviews. (2023). User-generated content (UGC) impacts on conversion rates worldwide in 2022. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 16, 2026. /statistics/1388280/ugc-impacts-conversion-rates/
PowerReviews. "User-generated Content (Ugc) Impacts on Conversion Rates Worldwide in 2022." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 28 Mar 2023, /statistics/1388280/ugc-impacts-conversion-rates/
PowerReviews, User-generated content (UGC) impacts on conversion rates worldwide in 2022 ÌÇÐÄÆÆ½â°æ, /statistics/1388280/ugc-impacts-conversion-rates/ (last visited July 16, 2026)
User-generated content (UGC) impacts on conversion rates worldwide in 2022 [Graph], PowerReviews, March 28, 2023. [Online]. Available: /statistics/1388280/ugc-impacts-conversion-rates/