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Internet users' attitudes toward influencer marketing in Peru as of July 2022

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Sources

Release date

December 2022

Region

Peru

Survey time period

June and July 2022

Number of respondents

500 respondents

Age group

16-55 years

Method of interview

Online panel

Supplementary notes

Multiple answers were possible.

Citation formats

Internet users' attitudes toward influencer marketing in Peru 2022

Published by ÌÇÐÄÆƽâ°æ Research Department, Apr 19, 2023
During a mid-2022 survey in Peru, almost **** (** percent) of responding internet users said they did not follow any influencers. Around ** percent reported purchasing a product or service promoted by an influencer. Less than **percent of Peruvians were on social networks that year.
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Influencer marketing in AustraliaInfluencer marketing in IndiaInfluencer marketing worldwideInfluencer marketing in JapanInfluencer marketing in Asia
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