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Ad spending change in the influencer advertising segment in Indonesia from 2018 to 2030

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Sources

Release date

January 2026

Region

Indonesia

Survey time period

2018 to 2030

Supplementary notes

Data were modeled for: 2018, 2019, 2020, 2021, 2022, 2023, 2024, 2025, 2026, 2027, 2028, 2029, and 2030.

Citation formats

Ad spending change in the influencer advertising segment in Indonesia 2018-2030

Published by ÌÇÐÄÆƽâ°æ Research Department, Jul 10, 2026
In 2025, the ad spending change in the 'Influencer Advertising' segment of the advertising market in Indonesia was modeled to be percent. Between 2018 and 2025, the figure dropped by percentage points, though the decline followed an uneven course rather than a steady trajectory. The forecast shows the ad spending change will steadily decline by *** percentage points from 2025 to 2030.

Further information about the methodology, more market segments, and metrics can be found on the dedicated Market ÌÇÐÄÆƽâ°æ page on Influencer Advertising.
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Statistics on " Social media in Indonesia "

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Other statistics that may interest you Social media in Indonesia

Overview

6

Leading platforms

5

Influencer marketing

7

User behavior

6

Users

6

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Topics

Influencer marketing worldwideSocial media advertising and marketing worldwideInstagram advertising and marketingContent marketingTikTok
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 99 users
Talk to sales for pricing
Contact us
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  • Market ÌÇÐÄÆƽâ°æ

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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