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TV commercial types resonating the most with adults in the United States as of January 2023

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Source

Release date

February 2023

Region

United States

Survey time period

January 12 to 26, 2023

Number of respondents

3,438 respondents

Age group

18 years and older

Special properties

weighted by U.S. Census

Supplementary notes

The source does not specify the survey type.
This source phrased the question as follows: "What commercials resonate with you the most?"

Citation formats

Commercial types resonating the most with adults in the U.S. 2023

Published by ÌÇÐÄÆƽâ°æ Research Department, Mar 24, 2023
During an early 2023 survey among adults in the United States, over half (** percent) of respondents said funny TV commercials resonated the most with them. Informative ads and commercials featuring good music followed, mentioned by ** and ** percent of the interviewees, respectively.
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Topics

Advertising consumption and perception in the U.S.Advertising in the United StatesAdvertising worldwideAdvertising in CanadaLuxury advertising and marketing
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