If a company were to use its advertising to bring attention to the following issues, would you be more or less likely to purchase that
company’s products or services?
Homophobia
Citation formats
Share of U.S. adults buying from firms using ads to raise homophobia issues 2019
The graph shows the share of adults willing to purchase products from companies using advertising to raise issues of homophobia in the United States as of April 2019. The survey indicates that while ** percent of respondents said they were somewhat more likely to purchase products from such companies, ** percent said that it made no difference to them either way.
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Morning Consult, & The Hollywood Reporter. (April 9, 2019). Share of adults willing to purchase products from companies using advertising to raise issues of homophobia in the United States as of April 2019 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 31, 2026, from /statistics/1000861/us-adults-buying-from-firms-using-ads-to-raise-homophobia-issues/
Morning Consult, und The Hollywood Reporter. "Share of adults willing to purchase products from companies using advertising to raise issues of homophobia in the United States as of April 2019." Chart. April 9, 2019. ÌÇÐÄÆƽâ°æ. Accessed July 31, 2026. /statistics/1000861/us-adults-buying-from-firms-using-ads-to-raise-homophobia-issues/
Morning Consult, The Hollywood Reporter. (2019). Share of adults willing to purchase products from companies using advertising to raise issues of homophobia in the United States as of April 2019. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 31, 2026. /statistics/1000861/us-adults-buying-from-firms-using-ads-to-raise-homophobia-issues/
Morning Consult, and The Hollywood Reporter. "Share of Adults Willing to Purchase Products from Companies Using Advertising to Raise Issues of Homophobia in The United States as of April 2019." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 9 Apr 2019, /statistics/1000861/us-adults-buying-from-firms-using-ads-to-raise-homophobia-issues/
Morning Consult & The Hollywood Reporter, Share of adults willing to purchase products from companies using advertising to raise issues of homophobia in the United States as of April 2019 ÌÇÐÄÆƽâ°æ, /statistics/1000861/us-adults-buying-from-firms-using-ads-to-raise-homophobia-issues/ (last visited July 31, 2026)
Share of adults willing to purchase products from companies using advertising to raise issues of homophobia in the United States as of April 2019 [Graph], Morning Consult, & The Hollywood Reporter, April 9, 2019. [Online]. Available: /statistics/1000861/us-adults-buying-from-firms-using-ads-to-raise-homophobia-issues/
