During a 2024 survey carried out in Austria, responding online consumers most often felt advertising was informative and influential, but also annoying and exaggerated. The answer "necessary" also ranked quite high, pointing out to a general understanding that advertising is necessary to support media.
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Österreichischer Werberat. (January 30, 2025). Public perception of advertising among online population in Austria as of October 2024 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 15, 2026, from /statistics/1609239/perception-advertising-austria/
Österreichischer Werberat. "Public perception of advertising among online population in Austria as of October 2024." Chart. January 30, 2025. ÌÇÐÄÆÆ½â°æ. Accessed July 15, 2026. /statistics/1609239/perception-advertising-austria/
Österreichischer Werberat. (2025). Public perception of advertising among online population in Austria as of October 2024. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 15, 2026. /statistics/1609239/perception-advertising-austria/
Österreichischer Werberat. "Public Perception of Advertising among Online Population in Austria as of October 2024." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 30 Jan 2025, /statistics/1609239/perception-advertising-austria/
Österreichischer Werberat, Public perception of advertising among online population in Austria as of October 2024 ÌÇÐÄÆÆ½â°æ, /statistics/1609239/perception-advertising-austria/ (last visited July 15, 2026)
Public perception of advertising among online population in Austria as of October 2024 [Graph], Österreichischer Werberat, January 30, 2025. [Online]. Available: /statistics/1609239/perception-advertising-austria/