During a 2024 survey carried out in Austria, ** percent of responding online male consumers stated that they had already - once or more than once - bought something because of an advertisement. The share stood at ** percent among women.Â
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆÆ½â°æ can support your business.
Österreichischer Werberat. (January 30, 2025). Share of online population that bought something because of an advertisement in Austria as of October 2024, by gender [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 15, 2026, from /statistics/1609248/ad-effectiveness-gender-austria/
Österreichischer Werberat. "Share of online population that bought something because of an advertisement in Austria as of October 2024, by gender." Chart. January 30, 2025. ÌÇÐÄÆÆ½â°æ. Accessed July 15, 2026. /statistics/1609248/ad-effectiveness-gender-austria/
Österreichischer Werberat. (2025). Share of online population that bought something because of an advertisement in Austria as of October 2024, by gender. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 15, 2026. /statistics/1609248/ad-effectiveness-gender-austria/
Österreichischer Werberat. "Share of Online Population That Bought Something Because of An Advertisement in Austria as of October 2024, by Gender." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 30 Jan 2025, /statistics/1609248/ad-effectiveness-gender-austria/
Österreichischer Werberat, Share of online population that bought something because of an advertisement in Austria as of October 2024, by gender ÌÇÐÄÆÆ½â°æ, /statistics/1609248/ad-effectiveness-gender-austria/ (last visited July 15, 2026)
Share of online population that bought something because of an advertisement in Austria as of October 2024, by gender [Graph], Österreichischer Werberat, January 30, 2025. [Online]. Available: /statistics/1609248/ad-effectiveness-gender-austria/