| Characteristic | Share of respondents |
|---|---|
| - | - |
| - | - |
| - | - |
| - | - |
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Source
Sources
Release date
November 2021
More information
Region
Sweden
Survey time period
April 8 and 9, 2021
Number of respondents
2,885 respondents
Age group
16 years and older
Special properties
internet users from Novus Sweden Panel
Method of interview
Telephone interviews and online survey
Supplementary notes
To the question:'Vad av f枚ljande st盲mmer in p氓 dig vad g盲ller s氓 kallad
鈥渓ive shopping鈥 p氓 n盲tet, dvs n盲r ett f枚retag visar produkter via live streaming p氓 n盲tet (du har m枚jlighet att st盲lla fr氓gor live och f氓r svar direkt, ungef盲r som om du sj盲lv 盲r i en fysisk butik)?'
In English: 'Which of the following applies to you in terms of so-called "live shopping" online, i.e. when a company shows products via live streaming online (you have the opportunity to ask questions live and get answers instantly, much like being in a physical store)?'
Missing percentage points to 100 percent are probably due to rounding.
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