During an early 2024 global survey among marketing and media leaders, around ** percent reported monitoring social media engagement to track the performance of their content marketing efforts. The same share of respondents cited website engagement, while pageviews rounded up the top three, mentioned by ** percent of the interviewees. According to the same study, around **percent of global marketers planned to raise their content budgets throughout 2024.
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WordPress VIP. (April 10, 2024). Leading content metrics tracked by organizations according to marketing and media leaders worldwide as of February 2024 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 23, 2026, from /statistics/1292124/content-marketing-metrics-track/
WordPress VIP. "Leading content metrics tracked by organizations according to marketing and media leaders worldwide as of February 2024." Chart. April 10, 2024. ÌÇÐÄÆÆ½â°æ. Accessed July 23, 2026. /statistics/1292124/content-marketing-metrics-track/
WordPress VIP. (2024). Leading content metrics tracked by organizations according to marketing and media leaders worldwide as of February 2024. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 23, 2026. /statistics/1292124/content-marketing-metrics-track/
WordPress VIP. "Leading Content Metrics Tracked by Organizations According to Marketing and Media Leaders Worldwide as of February 2024." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 10 Apr 2024, /statistics/1292124/content-marketing-metrics-track/
WordPress VIP, Leading content metrics tracked by organizations according to marketing and media leaders worldwide as of February 2024 ÌÇÐÄÆÆ½â°æ, /statistics/1292124/content-marketing-metrics-track/ (last visited July 23, 2026)
Leading content metrics tracked by organizations according to marketing and media leaders worldwide as of February 2024 [Graph], WordPress VIP, April 10, 2024. [Online]. Available: /statistics/1292124/content-marketing-metrics-track/