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Super Bowl LV advertising campaigns favored by viewers in the United States as of February 8, 2021

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Source

Release date

February 2021

Region

United States

Survey time period

January 25 and 26, 2021

Number of respondents

1,509 respondents

Special properties

among respodents who watched the Super Bowl

Supplementary notes

The source provides the following information about the methodology: "Respondents given blank space to write down their favorite Super Bowl LV ad." Source indicates margin of error of three percentage points.

Citation formats

Super Bowl LV ads favored by U.S. viewers 2021

Published by ÌÇÐÄÆƽâ°æ Research Department, Feb 10, 2022
According to a survey conducted in January 2021 among Super Bowl LV viewers in the United States, *** percent of respondents said their favorite ad was the one by Frito-Lay Inc. brand Cheetos, which boasted appearances by Mila Kunis, Ashton Kutcher, and Shaggy. Doritos, another Frito-Lay Inc. brand, followed with **** percent of respondents mentioning its ad, which came equipped with a shape-shifting Matthew McConaughey. The Bud Light and Jeep commercials were both favored by **** percent of respondents, while almost a quarter said they did not have a favorite ad.
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Super Bowl advertising in the U.S.
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