During an early 2025 survey fielded in the United States, approximately ** percent of respondents said their favorite part of the Super Bowl broadcast was the commercials. That share was higher among responding women (** percent) and people aged between 45 and 64 (** percent).
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YouGov. (January 25, 2025). Share of Super Bowl viewers who said commercials were their favorite part in the United States as of January 2025, by demographic [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 20, 2026, from /statistics/1290186/super-bowl-viewers-watching-for-ads/
YouGov. "Share of Super Bowl viewers who said commercials were their favorite part in the United States as of January 2025, by demographic ." Chart. January 25, 2025. ÌÇÐÄÆÆ½â°æ. Accessed July 20, 2026. /statistics/1290186/super-bowl-viewers-watching-for-ads/
YouGov. (2025). Share of Super Bowl viewers who said commercials were their favorite part in the United States as of January 2025, by demographic . ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 20, 2026. /statistics/1290186/super-bowl-viewers-watching-for-ads/
YouGov. "Share of Super Bowl Viewers Who Said Commercials Were Their Favorite Part in The United States as of January 2025, by Demographic ." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 25 Jan 2025, /statistics/1290186/super-bowl-viewers-watching-for-ads/
YouGov, Share of Super Bowl viewers who said commercials were their favorite part in the United States as of January 2025, by demographic ÌÇÐÄÆÆ½â°æ, /statistics/1290186/super-bowl-viewers-watching-for-ads/ (last visited July 20, 2026)
Share of Super Bowl viewers who said commercials were their favorite part in the United States as of January 2025, by demographic [Graph], YouGov, January 25, 2025. [Online]. Available: /statistics/1290186/super-bowl-viewers-watching-for-ads/