The automotive industry was the one that spent the most in in-game advertising during Super Bowl LVI in 2022, with an expenditure of **** million U.S. dollars. Web-based, television, radio, print, and motion pictures followed with an ad spend of **** million, while the financial industry rounded out the top three with a spend of **** million.
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Kantar. (February 3, 2023). Super Bowl in-game advertising spending in the United States in 2022, by industry (in million U.S. dollars) [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 26, 2026, from /statistics/1365723/super-bowl-in-game-advertising-spending-by-industry-us/
Kantar. "Super Bowl in-game advertising spending in the United States in 2022, by industry (in million U.S. dollars)." Chart. February 3, 2023. ÌÇÐÄÆÆ½â°æ. Accessed July 26, 2026. /statistics/1365723/super-bowl-in-game-advertising-spending-by-industry-us/
Kantar. (2023). Super Bowl in-game advertising spending in the United States in 2022, by industry (in million U.S. dollars). ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 26, 2026. /statistics/1365723/super-bowl-in-game-advertising-spending-by-industry-us/
Kantar. "Super Bowl In-game Advertising Spending in The United States in 2022, by Industry (in Million U.S. Dollars)." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 3 Feb 2023, /statistics/1365723/super-bowl-in-game-advertising-spending-by-industry-us/
Kantar, Super Bowl in-game advertising spending in the United States in 2022, by industry (in million U.S. dollars) ÌÇÐÄÆÆ½â°æ, /statistics/1365723/super-bowl-in-game-advertising-spending-by-industry-us/ (last visited July 26, 2026)
Super Bowl in-game advertising spending in the United States in 2022, by industry (in million U.S. dollars) [Graph], Kantar, February 3, 2023. [Online]. Available: /statistics/1365723/super-bowl-in-game-advertising-spending-by-industry-us/