As of the second quarter of 2025, approximately ** percent of internet users surveyed in Brazil reported discovering new brands through advertisements on websites. Social media ads and brand websites followed, mentioned by about **** and **** percent of respondents, respectively.
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DataReportal, & We Are Social, & Meltwater. (November 8, 2025). Most common sources of new brand, product, and service discovery among internet users in Brazil as of 2nd quarter 2025 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 01, 2026, from /statistics/1371052/main-channels-of-new-brand-discovery-brazil/
DataReportal, und We Are Social, und Meltwater. "Most common sources of new brand, product, and service discovery among internet users in Brazil as of 2nd quarter 2025." Chart. November 8, 2025. ÌÇÐÄÆÆ½â°æ. Accessed August 01, 2026. /statistics/1371052/main-channels-of-new-brand-discovery-brazil/
DataReportal, We Are Social, Meltwater. (2025). Most common sources of new brand, product, and service discovery among internet users in Brazil as of 2nd quarter 2025. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 01, 2026. /statistics/1371052/main-channels-of-new-brand-discovery-brazil/
DataReportal, and We Are Social, and Meltwater. "Most Common Sources of New Brand, Product, and Service Discovery among Internet Users in Brazil as of 2nd Quarter 2025." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 8 Nov 2025, /statistics/1371052/main-channels-of-new-brand-discovery-brazil/
DataReportal & We Are Social & Meltwater, Most common sources of new brand, product, and service discovery among internet users in Brazil as of 2nd quarter 2025 ÌÇÐÄÆÆ½â°æ, /statistics/1371052/main-channels-of-new-brand-discovery-brazil/ (last visited August 01, 2026)
Most common sources of new brand, product, and service discovery among internet users in Brazil as of 2nd quarter 2025 [Graph], DataReportal, & We Are Social, & Meltwater, November 8, 2025. [Online]. Available: /statistics/1371052/main-channels-of-new-brand-discovery-brazil/