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Share of digital buyers using Buy Now, Pay Later services in the United States between 2021 and 2025, by generation

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Source

Release date

June 2021

Region

United States

Survey time period

May 2021

Age group

14 years and older

Special properties

forecast

Supplementary notes

* Internet users who have accessed a BNPL account digitally and have made a payment toward a purchase at least once in the previous year; it includes purchases of goods and services.

Gen Z are individuals born between 1997 and 2012. Millennials are individuals born between 1981 and 1996. Gen X are individuals born between 1965 and 1980. Baby boomers are individuals born between 1946 and 1964.

Citation formats

Buy Now, Pay Later service usage in the U.S. 2021-2025, by generation

Published by
F. Watty,
Sep 15, 2021
Ever since the Buy Now, Pay Later payment method has become mainstream; Gen Z continues to take the throne over the next four years. In 2021, **** percent of Gen Z digital buyers aged 14 and older were forecast to use BNPL services, compared with only **** percent of millennial users. Gen X is also likely to adopt the BNPL payment method, reaching a ** percent usage by 2025.
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Topics

BNPL (buy now, pay later) in the United StatesMobile payments in the United StatesConsumer Price Index and inflation in the U.S.Digital payments landscape in the United StatesOnline shopping behavior in the United States
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* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 99 users
Talk to sales for pricing
Contact us
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1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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