| Characteristic | Share of respondents |
|---|---|
| - | - |
| - | - |
| - | - |
| - | - |
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Source
Release date
March 2021
Region
Australia
Survey time period
December 2020 and January 2021
Number of respondents
222 respondents
Method of interview
Questionnaire
Supplementary notes
Original question: When running campaigns across different Broadcast and Digital Audio ad options (e.g. Broadcast & podcasts or broadcast & Streaming), how
often does the creative change to suit the different audio environments?
Media agency count; 2020=113
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