Desktop and mobile advertising expenditure increased in the observed period. In 2023, mobile was Slovakia's platform with the highest advertising expenditure. Advertising on this platform amounted to nearly million euros that year, which made up ** percent of the advertising spending. The other widely used platform was desktop, with ad spending of over ** million euros.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆÆ½â°æ can support your business.
IAB Slovakia. (May 27, 2024). Expenditure on online advertising in Slovakia from 2020 to 2023, by platform (in million euros) [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 23, 2026, from /statistics/1378518/slovakia-online-advertising-spending-by-platform/
IAB Slovakia. "Expenditure on online advertising in Slovakia from 2020 to 2023, by platform (in million euros)." Chart. May 27, 2024. ÌÇÐÄÆÆ½â°æ. Accessed July 23, 2026. /statistics/1378518/slovakia-online-advertising-spending-by-platform/
IAB Slovakia. (2024). Expenditure on online advertising in Slovakia from 2020 to 2023, by platform (in million euros). ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 23, 2026. /statistics/1378518/slovakia-online-advertising-spending-by-platform/
IAB Slovakia. "Expenditure on Online Advertising in Slovakia from 2020 to 2023, by Platform (in Million Euros)." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 27 May 2024, /statistics/1378518/slovakia-online-advertising-spending-by-platform/
IAB Slovakia, Expenditure on online advertising in Slovakia from 2020 to 2023, by platform (in million euros) ÌÇÐÄÆÆ½â°æ, /statistics/1378518/slovakia-online-advertising-spending-by-platform/ (last visited July 23, 2026)
Expenditure on online advertising in Slovakia from 2020 to 2023, by platform (in million euros) [Graph], IAB Slovakia, May 27, 2024. [Online]. Available: /statistics/1378518/slovakia-online-advertising-spending-by-platform/