*The fee is paid by the advertiser regardless of how the advertisement fares (even when it does not secure any sales. Directory is the online version of the yellow pages.
Citation formats
Online advertising spending in Slovakia 2020-2023, by format
Advertising expenditure by format fluctuated in the observed period in Slovakia. In 2023, the format with the highest advertising expenditure was non video display. It amounted to over ** million euros that year. This advertising format includes in-stream video ads, in-stream banner overlays, in-banner video ads, and others. Second-placed was video display advertising with a spending of over **** million euros, followed by paid for search with expenses of over **** million euros.
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IAB Slovakia. (May 27, 2024). Expenditure on online advertising in Slovakia from 2020 to 2023, by format (in million euros) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 22, 2026, from /statistics/1378517/slovakia-online-advertising-spending-by-format/
IAB Slovakia. "Expenditure on online advertising in Slovakia from 2020 to 2023, by format (in million euros)." Chart. May 27, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 22, 2026. /statistics/1378517/slovakia-online-advertising-spending-by-format/
IAB Slovakia. (2024). Expenditure on online advertising in Slovakia from 2020 to 2023, by format (in million euros). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 22, 2026. /statistics/1378517/slovakia-online-advertising-spending-by-format/
IAB Slovakia. "Expenditure on Online Advertising in Slovakia from 2020 to 2023, by Format (in Million Euros)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 27 May 2024, /statistics/1378517/slovakia-online-advertising-spending-by-format/
IAB Slovakia, Expenditure on online advertising in Slovakia from 2020 to 2023, by format (in million euros) ÌÇÐÄÆƽâ°æ, /statistics/1378517/slovakia-online-advertising-spending-by-format/ (last visited July 22, 2026)
Expenditure on online advertising in Slovakia from 2020 to 2023, by format (in million euros) [Graph], IAB Slovakia, May 27, 2024. [Online]. Available: /statistics/1378517/slovakia-online-advertising-spending-by-format/
