* Includes General Display, video, native, audio, and sponsorship.
**Mobile not included as separate category from 2017 onwards.
One New Zealand dollar is equal to 0.67 U.S. dollars and 0.56 euros as of August 2020.
Citation formats
Digital ad spend in New Zealand 2007-2019, by format
In 2019, over *** million New Zealand dollars in digital search advertising revenue was generated. This was around ** percent of the total revenue generated from digital advertising in that year.
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IAB (U.S.). (February 20, 2020). Digital advertising revenue in New Zealand from 2007 to 2019, by format (in million New Zealand dollars) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 15, 2026, from /statistics/621048/digital-ad-spend-format-new-zealand/
IAB (U.S.). "Digital advertising revenue in New Zealand from 2007 to 2019, by format (in million New Zealand dollars)." Chart. February 20, 2020. ÌÇÐÄÆƽâ°æ. Accessed July 15, 2026. /statistics/621048/digital-ad-spend-format-new-zealand/
IAB (U.S.). (2020). Digital advertising revenue in New Zealand from 2007 to 2019, by format (in million New Zealand dollars). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 15, 2026. /statistics/621048/digital-ad-spend-format-new-zealand/
IAB (U.S.). "Digital Advertising Revenue in New Zealand from 2007 to 2019, by Format (in Million New Zealand Dollars)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 20 Feb 2020, /statistics/621048/digital-ad-spend-format-new-zealand/
IAB (U.S.), Digital advertising revenue in New Zealand from 2007 to 2019, by format (in million New Zealand dollars) ÌÇÐÄÆƽâ°æ, /statistics/621048/digital-ad-spend-format-new-zealand/ (last visited July 15, 2026)
Digital advertising revenue in New Zealand from 2007 to 2019, by format (in million New Zealand dollars) [Graph], IAB (U.S.), February 20, 2020. [Online]. Available: /statistics/621048/digital-ad-spend-format-new-zealand/
