The connected TV penetration rate in the United States rose to an all-time high in 2023, with ** percent of American households using internet-connected TV devices at least once a month. Since 2014, there has been consistent growth, and further increase is suggested for the upcoming years.
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Activate. (October 23, 2024). Internet-connected TV penetration rate in the United States from 2014 to 2028 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 23, 2026, from /statistics/294654/connected-tv-penetration-rate-usa/
Activate. "Internet-connected TV penetration rate in the United States from 2014 to 2028." Chart. October 23, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 23, 2026. /statistics/294654/connected-tv-penetration-rate-usa/
Activate. (2024). Internet-connected TV penetration rate in the United States from 2014 to 2028. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 23, 2026. /statistics/294654/connected-tv-penetration-rate-usa/
Activate. "Internet-connected Tv Penetration Rate in The United States from 2014 to 2028." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 23 Oct 2024, /statistics/294654/connected-tv-penetration-rate-usa/
Activate, Internet-connected TV penetration rate in the United States from 2014 to 2028 ÌÇÐÄÆƽâ°æ, /statistics/294654/connected-tv-penetration-rate-usa/ (last visited July 23, 2026)
Internet-connected TV penetration rate in the United States from 2014 to 2028 [Graph], Activate, October 23, 2024. [Online]. Available: /statistics/294654/connected-tv-penetration-rate-usa/
