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Age distribution of the population in Italy 2002-2026

Age distribution of the population in Italy from 2002 to 2026

Average age of the population in Italy 2010-2026

Average age of the population in Italy from 2010 to 2026

Italian population in 2026, by age group

Population in Italy in 2026, by age group

Age distribution of the population in Italy 2026, by macro-region

Age distribution of the population in Italy in 2026, by macro-region

Average age of the population in Italy 2026, by region

Average age of the population in Italy in 2026, by region

Consumers changing their behavior to trade down in Italy 2024, by generation

Share of consumers changing their shopping behavior to trade down in Italy as of November 2024, by generation

Importance of ESG criteria among shoppers in Italy 2024, by age

Importance of ESG criteria among shoppers in Italy 2024, by age

Gen Z shoppers using click and collect in Italy 2023, by frequency

Share of Gen Z shoppers using click and collect in Italy in 2023, by frequency

Consumers expecting seamless omnichannel shopping experience in Italy 2024

Share of consumers expecting seamless omnichannel shopping experience in Italy in 2024, by generation

Home delivery for in-store shopping in Italy 2024, by generation

Share of consumers using home delivery for in-store shopping in Italy 2024, by generation

Pre-purchase habits of Gen Z grocery shoppers in Italy 2024

Pre-purchase habits of Gen Z grocery shoppers in Italy in 2024

Gen Z favorite online stores in Italy 2025

Favorite online stores among Gen Z online shoppers in Italy in 2025

Gen Z shoppers using social media before purchasing online in Italy 2023

Share of Gen Z shoppers using social media before purchasing online in Italy in 2023

Shoppers thinking AI improves the shopping experience in Italy 2024, by generation

Share of shoppers thinking AI improves the shopping experience in Italy 2024, by generation

Preferences for human connection vs. automation in customer service in Italy 2023

Share of customers preferring human connection vs. automation in customer service in Italy in 2023, by generation

Most searched online product categories among Gen Z in Italy 2024

Main online product categories among Gen Z in Italy 2024, by average monthly searches (in 1,000s)

Gen Z online shopping in Italy 2025, by product category

Favorite product categories among Gen Z online shoppers in Italy in 2025

Product categories Gen Z online shoppers sent back the most in Italy 2025

Product categories Gen Z online shoppers returned the most in Italy in 2025

Online fashion habits of Gen Z consumers in Italy 2024

Online fashion habits of Gen Z consumers in Italy in 2024

E-shoppers of beauty products in Italy 2024, by generation and merchant type

Distribution of e-shoppers of beauty products in Italy in 2024, by generation and merchant type

E-shoppers of health and personal care products in Italy 2024, by generation

Distribution of e-shoppers of health and personal care products in Italy in 2024, by generation and merchant type

Favorite online payment methods of Gen Z in Italy 2023

Main payment methods Gen Z shoppers used for their online orders in Italy in 2023

Distribution of online fraud reported in Italy 2024, by generation

Distribution of online fraud cases reported in Italy in 2024, by generation

Average value of online fraud loss in Italy 2024, by generation

Average value of online fraud loss e-shoppers reported in Italy in 2024, by generation