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Most popular social media platforms for shopping in Italy in 2nd quarter 2023, by generation

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Sources

Release date

October 2023

Region

Italy

Survey time period

Q2 2023

Number of respondents

1,000 respondents

Supplementary notes

The source does not provide a release date, the date used is that of last access.

Citation formats

Leading social networks for shopping in Italy 2023, by generation

Published by
F. Watty,
Oct 11, 2023

In the second quarter 2023, Facebook was the top social network for online shopping among Gen X and Baby Boomers, used by ** and ** percent of respondents, respectively. On the other hand, Gen Z and millennial respondents displayed a greater inclination toward purchasing products on Instagram.

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Overview

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United Kingdom

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Germany

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France

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Belgium

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Italy

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Spain

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Topics

Social media usage in ItalySocial mediaSocial media and events in the United StatesSocial media usage in Western EuropeInternet usage in Italy
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* For commercial use only

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$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
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per month, billed annually 1
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