Question: Sometimes on streaming services or online videos, you are given the option to watch a long advertisement at the beginning of the video or
multiple advertisements throughout the video. Which of the following statements do you agree with more, even if neither is exactly right?
Citation formats
Share of U.S. adults choosing long video ads before streaming in 2019, by gender
The graph shows the share of adults who choose to watch longer video ads before the stream instead of multiple short ones in the United States as of April 2019, by gender. The survey found that ** percent of male respondents chose to watch one long ad before the beginning of the video, while ** percent chose to watch multiple ads throughout the video.
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Morning Consult, & The Hollywood Reporter. (April 9, 2019). Share of adults who choose to watch longer video ads before the stream instead of multiple short ones in the United States as of April 2019, by gender [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 06, 2026, from /statistics/996226/us-adults-choosing-long-video-ads-over-short-ones-streaming-gender/
Morning Consult, und The Hollywood Reporter. "Share of adults who choose to watch longer video ads before the stream instead of multiple short ones in the United States as of April 2019, by gender." Chart. April 9, 2019. ÌÇÐÄÆƽâ°æ. Accessed August 06, 2026. /statistics/996226/us-adults-choosing-long-video-ads-over-short-ones-streaming-gender/
Morning Consult, The Hollywood Reporter. (2019). Share of adults who choose to watch longer video ads before the stream instead of multiple short ones in the United States as of April 2019, by gender. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 06, 2026. /statistics/996226/us-adults-choosing-long-video-ads-over-short-ones-streaming-gender/
Morning Consult, and The Hollywood Reporter. "Share of Adults Who Choose to Watch Longer Video Ads before The Stream Instead of Multiple Short Ones in The United States as of April 2019, by Gender." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 9 Apr 2019, /statistics/996226/us-adults-choosing-long-video-ads-over-short-ones-streaming-gender/
Morning Consult & The Hollywood Reporter, Share of adults who choose to watch longer video ads before the stream instead of multiple short ones in the United States as of April 2019, by gender ÌÇÐÄÆƽâ°æ, /statistics/996226/us-adults-choosing-long-video-ads-over-short-ones-streaming-gender/ (last visited August 06, 2026)
Share of adults who choose to watch longer video ads before the stream instead of multiple short ones in the United States as of April 2019, by gender [Graph], Morning Consult, & The Hollywood Reporter, April 9, 2019. [Online]. Available: /statistics/996226/us-adults-choosing-long-video-ads-over-short-ones-streaming-gender/
