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Total advertising expenditure and YoY growth in Hong Kong from 2020 to 2024

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Source

Release date

January 2025

Region

Hong Kong

Survey time period

2020 to 2024

Supplementary notes

One Hong Kong dollar equals approximately 0.13 U.S. dollars and 0.12 euros (as of January 2025).

According to the source, the advertising spending was calculated based on an assumption of 75% off rate the rate cards given by the media owners. Actual discounts may vary.

Citation formats

Total ad spending in Hong Kong 2020-2024

Published by ÌÇÐÄÆƽâ°æ Research Department, Jan 27, 2025

Hong Kong's total ad spending increased by *** percent year-on-year to **** billion Hong Kong dollars. Banking & investment services, pharmaceutical & healthcare, toiletries & household industries have been the largest advertisers in the city for long.

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