The graph presents information on the share of agencies and marketers using selected video ad targeting methods in the United States as of November 2016. It was found that ** percent of responding U.S. agencies and ** percent of U.S. marketers indicated using contextual-based ad targeting.
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eMarketer, & Videology. (January 3, 2017). Share of agencies and marketers using selected video ad targeting methods in the United States as of November 2016 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 06, 2026, from /statistics/783715/video-ad-targeting-methods-usage/
eMarketer, und Videology. "Share of agencies and marketers using selected video ad targeting methods in the United States as of November 2016." Chart. January 3, 2017. ÌÇÐÄÆÆ½â°æ. Accessed August 06, 2026. /statistics/783715/video-ad-targeting-methods-usage/
eMarketer, Videology. (2017). Share of agencies and marketers using selected video ad targeting methods in the United States as of November 2016. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 06, 2026. /statistics/783715/video-ad-targeting-methods-usage/
eMarketer, and Videology. "Share of Agencies and Marketers Using Selected Video Ad Targeting Methods in The United States as of November 2016." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 3 Jan 2017, /statistics/783715/video-ad-targeting-methods-usage/
eMarketer & Videology, Share of agencies and marketers using selected video ad targeting methods in the United States as of November 2016 ÌÇÐÄÆÆ½â°æ, /statistics/783715/video-ad-targeting-methods-usage/ (last visited August 06, 2026)
Share of agencies and marketers using selected video ad targeting methods in the United States as of November 2016 [Graph], eMarketer, & Videology, January 3, 2017. [Online]. Available: /statistics/783715/video-ad-targeting-methods-usage/