Two Google marketing platforms - Display & Video 360 and Google Ads - accounted for more than ** percent of programmatic advertising spending in France in 2023. In the same year, advertisers increased their programmatic spending for audio with ** percent.
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The Media Leader. (February 6, 2024). Distribution of programmatic advertising spending in France in 2023, by bidder [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 22, 2026, from /statistics/1283505/programmatic-ad-spend-bidder-france/
The Media Leader. "Distribution of programmatic advertising spending in France in 2023, by bidder." Chart. February 6, 2024. ÌÇÐÄÆÆ½â°æ. Accessed July 22, 2026. /statistics/1283505/programmatic-ad-spend-bidder-france/
The Media Leader. (2024). Distribution of programmatic advertising spending in France in 2023, by bidder. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 22, 2026. /statistics/1283505/programmatic-ad-spend-bidder-france/
The Media Leader. "Distribution of Programmatic Advertising Spending in France in 2023, by Bidder." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 6 Feb 2024, /statistics/1283505/programmatic-ad-spend-bidder-france/
The Media Leader, Distribution of programmatic advertising spending in France in 2023, by bidder ÌÇÐÄÆÆ½â°æ, /statistics/1283505/programmatic-ad-spend-bidder-france/ (last visited July 22, 2026)
Distribution of programmatic advertising spending in France in 2023, by bidder [Graph], The Media Leader, February 6, 2024. [Online]. Available: /statistics/1283505/programmatic-ad-spend-bidder-france/