According to a survey conducted in March 2026, consumers in the United States are most likely to buy beauty products in-store. About 61 percent of respondents reported being more likely to purchase skin care products in-store, versus 16 percent of those who admitted being more likely to purchase the same products online.
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Tinuiti. (March 23, 2026). Purchasing channels of beauty products in the United States in 2026, by product [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 21, 2026, from /statistics/1661200/us-beauty-purchase-channels/
Tinuiti. "Purchasing channels of beauty products in the United States in 2026, by product." Chart. March 23, 2026. ÌÇÐÄÆÆ½â°æ. Accessed July 21, 2026. /statistics/1661200/us-beauty-purchase-channels/
Tinuiti. (2026). Purchasing channels of beauty products in the United States in 2026, by product. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 21, 2026. /statistics/1661200/us-beauty-purchase-channels/
Tinuiti. "Purchasing Channels of Beauty Products in The United States in 2026, by Product." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 23 Mar 2026, /statistics/1661200/us-beauty-purchase-channels/
Tinuiti, Purchasing channels of beauty products in the United States in 2026, by product ÌÇÐÄÆÆ½â°æ, /statistics/1661200/us-beauty-purchase-channels/ (last visited July 21, 2026)
Purchasing channels of beauty products in the United States in 2026, by product [Graph], Tinuiti, March 23, 2026. [Online]. Available: /statistics/1661200/us-beauty-purchase-channels/